Ready to send out emails to your email list? Watch this first before bulk sending emails!
Updated on August 9, 2024
Walkthrough 👇
How to Warm Up Your Email List with Batch Scheduling #
This guide explains how to warm up your email list using batch scheduling, a technique that ensures your emails get delivered and avoid spam filters.
Do you have a small list (under 1,000 subscribers)?
- Skip Batch Scheduling: If you have a brand new list with only a few subscribers (4-10 people), you can send your email campaign directly without batch scheduling.
Do you have a larger list (over 1,000 subscribers)?
- Prepare Your Email: Create your email newsletter and ensure everything is ready to send.
- Schedule in Batches:
- Go to the “batch schedule” option in your email marketing platform.
- Set the scheduled send time for a few minutes after you finish preparing the email (e.g., 5 minutes later). This ensures the scheduling happens after you finalize everything.
- Choose a specific date and time for the email campaign.
- Batch Size and Frequency:
- For a list of 1,000 subscribers, send emails in batches of 25-50 recipients.
- Repeat sending these batches every hour (or every two hours depending on your results).
- Monitor Analytics:
- Track your email analytics after sending the campaign.
- Ideally, you want to see a close to 100% delivery rate.
- Gradually Increase Batch Size:
- Based on your analytics, if the previous batch size worked well (high delivery rate), gradually increase the batch size in future campaigns (e.g., from 25 to 50 per batch).
Remember:
- Batch scheduling is most beneficial when migrating from another platform or when you have a large existing list.
- Continuously monitor your analytics and adjust your batch size and frequency based on your results.
